PPC Executive

PPC Executive
Lincoln, Full Time, Permanent
Circa £30,000 DOE

Our industry leading client is looking for a PPC Executive to join their growing marketing team at their Lincoln Head Office.

With a primary focus on the UK market, you’ll also take control and drive growth of European accounts. This is a fantastic opportunity for you to really make the role your own and drive measurable improvements in this exciting, dynamic industry.

You will be a key player in Paid Media strategy so data analysis and performance reporting will be a key part of this role.

THE ROLE

Your responsibilities as a PPC Executive will include:

• Analyse existing campaigns with a view to deliver strategies for growth/increased revenue opportunities
• Create new search and shopping campaigns
• Review campaigns for keywords, refinements and copy improvements
• Ensure that conversion tracking and other KPI measurements are in place
• Identify trends and PPC developments, reacting to them in a way that delivers new opportunities for success
• Produce reports and analytical data supporting your work
• Constantly looking for ways to develop and learn in order to improve the performance of campaigns

THE CANDIDATE

The ideal PPC Executive will be able to demonstrate the following key skills and experience:

• 2 years’ experience using Google Ads and Microsoft Advertising
• Familiar with Google Analytics
• Previous working knowledge of paid social media advertising
• Experience with data analysis and reporting
• Confident user of Microsoft Office, in particular Excel
• Strong communicator and high attention to detail